Senior Graphic Designer
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Billabong Spring '25

 Billabong Spring 2025, Digital Go-To-Market

The team:

  • Carles Medina, Photographer

  • Faraz Mozafarian, Videographer

  • Alyssa Duhe, Creative Director

the assets:

For this collection, I led the design of all digital assets including social, site, paid, & email based on the provided creative direction.

Instagram stories

Collection Launch

Brand Identity Story

Black & White Color Story

Mix & Match Story

 

instagram feed

Heartbeat pointed to the sea and rooted in paradise, there is a reason we embrace the sun’s spell. Welcome the island rhythm with Sun Spell, new collection out now.

Happiest with our board 🧡

Sun dazed in the Sun Dazed set 🌞

Some film favs 🤩

Big duo energy

 

Tik Toks/Reels

Something new is coming…

Sun Spell on film 🤩 #35mm

Cold weather? Never heard of her

Our new favorite florals

 

Site Assets

 

email

Sun Spell Launch Email

SL: Introducing Sun Spell / PH: A collection rooted in paradise