Billabong X Smiley
THE CAMPAIGN:
This campaign was a collaboration in honor of 50 years of Smiley. We sent a board around the world and worked with over 25 athletes to bring this vision to life. Below is the trade execution for this project.
THE TEAM:
Will Adler, Photographer
Mike Calvino, Editor
Patti Agency, Production
Trade Kit
Elevated Window
Tier 2 Window
In-Store Signage
Dressing Room Hangtag & Mirror Cling
Table with Floor Sticker
Millenia Mall Cube
Influencer Seeding Kit
Zine Pages
Seeding Card
